Your sense of smell is very closely linked with your memories, maybe even more so than any of your other senses.

You may catch a scent and instantly recall a particular memory, like the smell of fresh baked cookies conjuring up a childhood memory of baking with your mom.

Or maybe it’s the crisp scent of an apple that floods your memory with high school football games in autumn

Or the smell of that one cologne that reminds you of your college sweetheart. ❤️

Smell can act as a trigger in recalling a long-forgotten event or experience. Who doesn’t relate a favorite scent with a favorite time, or person?

It’s also highly emotive. The perfume industry is built around this, with perfumers developing fragrances that seek to convey emotions and feelings like desire, power, vitality, or calm.

Why does scent trigger memory?

Smell and memory seem to be closely linked because of the brain’s anatomy, said Harvard’s Venkatesh Murthy, chair of the Department of Molecular and Cellular Biology.

According to Murthy, smells are handled by the olfactory bulb, a structure in the front of the brain that sends information to the other areas of the body’s central command for further processing. Odors take a direct route from your nose to the limbic system, which is where emotion and memory happen.

Smell is the only sense that is fully developed in the womb, and the one sense that is the most developed in a child until around the age of 10, when sight takes over. And because “smell and emotion are stored as one memory,” said Dawn Goldworm, co-founder and scent director of what she calls an “olfactive branding company” with high-profile clients like Nike, childhood tends to be the period in which you create “the basis for smells you will like and hate for the rest of your life.”

Goldworms also explained that people tend to smell in color, associating citrus-scents with the colors orange, yellow, and green, and scents like vetiver, a grassy scent, with green and brown.

We know scent plays a big part in your world.

It triggers memories and emotions. It can make you feel on top of your game!

These are some of the reasons why we take great care when creating the scents for LuxeOrganix.

We only use natural and organic ingredients to create our scents, and many of them start with pure essential oils. We do not use artificial or chemical scents.

From the orange creamsicle of our Argan Shampoo and Conditioner to the fresh rosemary, mint, and vanilla of our Biotin Shampoo & Conditioner (meant to invigorate!), and the fresh light citrus of our Vitamin C Infusion Moisturizer, every scent is intended to create an experience that delights.

Some of these just may have originated long ago… when the hot Arizona summers lead to a Mom herding everyone into the car for a short trip to get frozen orange creamsicle treats.

Celebrate your sense of scent with LuxeOrganics, and maybe create a special memory with your mom when you share!

Like What You Just Read?

In case you were wondering, we mentioned the following products in this post:

Biotin Shampoo & Conditioner Set

Argan Oil Shampoo & Conditioner Sets

Vitamin C Daily Moisturizer